ニュース

You’re Welcome

he campaign, You’re Welcome, speaks to how fundamental, yet underappreciated, this technology is.

It includes a suspenseful, action-filled movie trailer that shows what happens when scientists, engineers, and mathematicians make semiconductors to save the world from the brink of disaster.

The video also takes viewers behind-the-scenes of fab which brings together cutting-edge STEM fields to develop the world’s most advanced technology.

The campaign’s website provides information about the value and production of semiconductors, as well as a career guide that showcases the wide variety of opportunities available with companies such as Intel, Samsung, Applied Materials, Tokyo Electron, and the more than 2,000 SEMI member companies.

The campaign is just one piece in SEMI’s comprehensive workforce development plan. The plan engages students as early-on as 4th grade, inspires and motivates them through high school and college, and provides pathways to professional careers, building a pipeline to fill the short-term and long-term needs of the industry.

Through the You’re Welcome campaign, SEMI is addressing the increasingly urgent workforce need by taking a completely new, never-before-seen approach to talent recruitment by leveraging high-interest areas of entertainment, media and storytelling to excite students about the industry’s role in society.

For more information about the campaign and to help raise awareness, visit www.yourewelcome.org and please share this content on Facebook, Twitter, and Instagramusing #contactprotocol to further interest the next generation in STEM.